Come January and Tamil Nadu will see one not one but three AR Rahman concerts that aim to help flood victims through part of the revenue.
A promo of the Oscar winning music composer's upcoming concert "Nenje Ezhu" was on Friday released on YouTube.
Part of the proceeds from the project will be spent on the rehabilitation of flood victims in Chennai and Cuddalore. The three concerts will be held in Chennai, Madurai and Coimbatore.
In an interview to The Hindu, Rahman said, "Nenje Ezhu is a slogan to cheer people up, give hope and raise the morale of the people. It is from the movie Maryan [starring Dhanush]...We are doing three concerts, one each in Chennai, Coimbatore, and Madurai.:
"It is a part-fund raiser. Also, I have not performed in Chennai or Tamil Nadu much — I have probably done two or three concerts. I have performed in the U.S. more than here! It's a pure Tamil concert, no Hindi songs. We have been rehearsing for the Tamil show over the last two-three weeks. There is the whole line up of artists including SPB, Hariharan, Haricharan, Karthik, Benny Dayal, Swetha Mohan, Sasha Juanita, Blaaze and many others," he added.
Watch the video here.