The proceeds of the RED iPhone sales will go to the Global Funds for AIDS Research.

The RED Apple For the first time you can own a scarlet iPhoneTwitter
Atom iPhone Tuesday, March 21, 2017 - 19:55

Apple quietly released the red coloured iPhone 7 and 7 Plus on Tuesday. These new devices were released along with the new iPad and iPhone SE, with 32GB and 128GB storage capacities, according to The Indian Express.

The iPhone 7 and iPhone 7 Plus RED Special Edition will be available in 128GB and 256GB models and the price of the phone is pegged at Rs 82,000 from Apple authorised resellers in India.

This special edition RED iPhone will be available in India by the end of March.

In a press release, Tim Cook said that the proceeds from RED iPhone will go to the Global Funds for AIDS Research.

 “Since we began working with (RED) 10 years ago, our customers have made a significant impact in fighting the spread of AIDS through the purchase of our products, from the original iPod nano (PRODUCT) RED Special Edition all the way to today’s lineup of Beats products and accessories for iPhone, iPad and Apple Watch,” said Tim Cook, Apple’s CEO in the press note as reported by the Express.

The number of RED iPhones that will be manufactured is still unclear and Mashable quoted company representatives as saying that it would produce a “bunch of them”.

Apple is the world’s largest corporate donor to the Global Fund and contributes over $130 million. The RED iPhone marks the 10-year partnership with Apple and RED, an organisation which helps fight AIDS. 

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