The custom-built camera app is controlled by a haptic touch, SLR-style 'Scene Selection Dial' where adjustments are made in real time via a range of settings.

Kodak launches camera-led smartphone EKTRA in India with 21MP fast-focus camera sensor
Atom Monday, July 17, 2017 - 22:57

Kodak on Monday announced that its photography-led smartphone EKTRA is now available in India on Flipkart for Rs 19,990.

To be available from July 18, the EKTRA smartphone is already available in the US and Europe and is tuned for the best-image quality and media management.

"The KODAK EKTRA Smartphone is all about capturing the moment, telling a story and revelling the experience of photography. Our latest features and performance adjustments include RAW support, all of which will help drive our customers' creativity," Peter Stephens, CEO Bullitt Group, a Kodak licensee for mobile devices, said in a statement.

The smartphone has 21MP fast-focus camera sensor with f2.0 aperture and 13MP front-facing camera with Phase Detection Auto Focus (PDAF) and f2.2 aperture. 

"Kodak carries a strong brand legacy in India, and with EKTRA, we aim to enhance the skills and experience of Indian photo-enthusiasts. The KODAK EKTRA Smartphone is all about capturing the moment, telling a story, and revealing the experience of photography. Our latest features and performance adjustments include RAW support, all of which will help drive our customers' creativity," Peter added.

The custom-built camera app is controlled by an intuitive haptic touch, SLR-style 'Scene Selection Dial' where adjustments are made in real time via a range of settings, including HDR, landscape, portrait, macro, sport, night-time and panorama. 

The camera blends high-quality low-light photography, utilising "ARCSOFT Night Shot" technology combined with a Kodak-certified lens coating that enables more light to reach the sensor and reduces the ISO noise. 

The device runs on Helio X20 Deca core processor that powers the Android Marshmallow OS.

The handset also comes bundled with the Super 8 video recording app capable of reproducing Kodak's Super 8 film stocks. The smartphone comes with editing software Snapseed and integration for printing professional quality images. 

Additionally, Super Plastronics, the company that has licensed Kodak for audio devices, also announced the launch of a Bluetooth speaker called Kodak TV Speaker.

The speaker comes with Bluetooth 4.0 + EDR connectivity and a range of up to 10 meters. The company claims a battery life of over five hours on the 10W speaker. And this comes at a price of Rs 3290.

With IANS Inputs

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