The demonetisation of Rs 500 and Rs 1,000 notes has seemingly left tipplers dry, as it has affected TASMAC shops in Tamil Nadu.
The shops have seen a steep drop of sales by about Rs 1,000 crore in November compared to figures from October.
Sources told The New Indian Express that liquor sales accounted to nearly Rs 603 crore in the first 15 days of December, which is much lower than usual.
It was reported that the officials were worried that the sales drop could affect the state government.
In October, the state had a total sale of Rs 2,620 crore which was a gradual increase from the sale in August (Rs 2,150 crore) and September (Rs 2,260 crore).
The annual sales of the shops were targeted at Rs 29,000 crore this year.
But due to demonetisation, the sales have dropped, and have come down to Rs 1,665 crore in November.
The sale from 6,200 TASMAC shops in 2015-2016 was Rs 25,845 crore.
A TASMAC official told TNIE that the usual sale on weekdays would be Rs 65-70 crore and weekends see sales of Rs 90-100 crore but it presently stood at Rs 40 crore on weekdays and Rs 60 crore on weekends.
Moreover, the shops were closed for three days due to the death of former Chief Minister J Jayalalithaa.
Cyclone Vardah had also affected the business.
However, on December 11, the day before cyclone Vardah the sales went up to Rs 80 crore, as officials believed that the tipplers were stocking up liquor before the natural disaster.