Amazon India’s ad agency Orchard Advertising has received a Silver award at the Asian Marketing and Effectiveness Strategy awards held at Singapore recently. The award recognised and rewarded the #aurdikhao campaign created for amazon.in in the e-commerce and retail category.

“This AMES award is a testimony of not just our creative effectiveness but also Orchard’s new tagline of #GreatPlaceToGrow. An Orchard nurtures growth. True to our name, our client’s business has grown exponentially, our client roster has grown and, naturally, our team has grown. So much so that we have just moved into a bigger office,” said Vinod Lal Heera Eshwer and Neel Roy, ECDs, Orchard Bangalore.

“Growth is the core of every business. And that is our core promise. The AMES Award is a timely recognition of the value we add to our client’s business,” said Neha Contractor, VP and Branch Head, South.

“The aur dikhao campaign for Amazon marked the inflection point of amazon’s foray into the Indian market. It transformed the brand image by making a strong connect with the Indian masses, and eventually resulted in Amazon.in growing into India’s most trusted online store today,” said Kaizad Pardiwalla, CEO, Orchard India.