Swiggy on Monday announced the latest addition to its executive leadership team with the appointment of Vivek Sunder as its first Chief Operating Officer (COO).  In this role, Vivek will be responsible for the company's operating units and be tasked with accelerating Swiggy’s mission of making the lives of consumers more convenient and hassle-free. 

“Swiggy’s strength lies in the quality and talent of our team, which has received an incredible boost with Vivek coming on board,” said Sriharsha Majety, CEO, Swiggy. “I am confident that his proven track record and extensive experience, coupled with a laser-focus on industry-leading operational practices will drive and extend Swiggy’s upward trajectory.”

Effective immediately, Vivek will be in-charge of developing and executing Swiggy’s strategic direction and priorities to drive organizational growth and operational excellence.

“It is impressive to see just how much Swiggy has been able to achieve in less than four years through an obsessive focus on the consumer and flawless last-mile execution,” the newly appointed COO said. “I am extremely energized to help lead the company to its next phase of innovation and growth tied with operational excellence."

With over 20 years of experience in the FMCG industry, Vivek has been working at the intersection of business and technology across several leadership roles and geographies at Procter & Gamble (P&G). In his most recent role as the Managing Director, P&G, East Africa, Vivek was instrumental in driving both top and bottom-line growth while expanding its market share and margins in a difficult macroeconomic climate.

Founded in 2014, Swiggy is India’s largest food delivery platform with over 35,000 restaurant partners spread across 15 cities. Using innovative technology, the platform provides a hassle-free, fast and reliable delivery experience.