The Emporio Armani Connected smartwatch will be made by Fossil.

Armani to launch its own Android Wear 20 smartwatch in SeptemberImage for representational purpose only
Atom Tech Shorts Wednesday, June 21, 2017 - 11:40

Emporio Armani Connected is the name of a new wearable device being launched by the popular fashion brand. A hybrid smartwatch has already been in the market, introduced last year but this is the first product with the Android Wear 2.0 powering its various features.

Incidentally, this particular product was already announced by Armani earlier in the year, but has been showcased very recently at the Milan Fashion Week. It is understood that the hybrid smartwatch from the brand will also continue. The user will have to pair the watch with any health and fitness app from the Play Store.

The new watch has the OS pre-loaded on the device. The product will be supplied with eight different straps and the watchface can also be altered to taste.   

The watch is being made for the Armani brand by Fossil which does this for several other fashion brands. In the past one year alone Fossil is supposed to have released some 100 watches for other brands in the smartwatch category.

As for the processor on the Emporio Armani Connected, it will be the Snapdragon Wear 2100 processor and the watch will sport an AMOLED display as well. The display resolution has not been revealed yet. However, media reports suggest that the fashion house has indirectly indicated that their new watch will have a high resolution. One has to wait to know the exact figures.

As it does for some other brands, Fossil has provided on the Emporio Armani Connected, the feature that will enable the users to change the display color or the watch face. This can be done on the device itself rather than through the paired app from another device.

This new smartwatch from Emporio Armani will be released on September 14, but other details are still awaited. These include the price at which the device will be sold and the channels or from where it can be picked up when released.

One can, of course, expect that the Emporio Armani Connected smartwatch will be priced at a premium.

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