It doesn’t look professional and it is not supposed to - that is the whole idea of this cute little music video. That it should be casual, natural, when people are at ease, enjoying what they do. Employees at the Kochi Metro Rail Ltd took a few minutes of break from their work to tap their feet, dance on the floor or simply smile and wave, to welcome the New Year in a fun short video they have released on Facebook.
The two-and-a-half-minute video shows everyone from the Managing Director to the staff to the Kudumbashree workers, and the train service men employed at Kochi Metro. “The idea behind the video is to: one, create a healthy spirit among the employees; two, to celebrate all our successes as well as to understand failures and go ahead. Thirdly, to convey to the world that beyond the dullness and drudgery of every government office, there can be a vibrant throbbing space, which pulsates with activity and takes everything in its stride. That message was sought to be conveyed to the government as well as the nongovernmental sector,” says KMRL Managing Director Mohammed Haneesh.
The video was spearheaded by the media communication wing. “It is a public sector company but the work culture is like any other corporate office or IT company. It achieves targets much before the scheduled deadlines, has got some really interesting projects going on. This is despite the losses the company too suffered with the rest of the state during the devastating August floods. With all of that happening, it felt like a happiness project was much needed. The video also gives a message of social parity including every employee from the security staff to the officers, and gender equality including men, women and trans people,” says a spokesperson of the media communication wing, who doesn’t wish to be named.
The video was also a celebration of the Kochi Metro completing its first anniversary in July, the spokesperson adds.