Tech Shorts
The sale begins on December 6 and ends on December 17.

Chinese smartphone and technology company OnePlus has launched a host of offers on its OnePlus 7 range as part of its sixth anniversary celebrations. If you’re looking to upgrade to any OnePlus 7 phone, starting December 6, you will get Rs 2,000-Rs 6,000 off on OnePlus 7 Pro and OnePlus 7T.

These offers last until December 17.

Additionally, OnePlus is also offering an instant discount of Rs 2,000, Rs 1,500 and Rs 3,000 on purchase of OnePlus 7 Pro, OnePlus 7T and OnePlus 7T Pro respectively across all OnePlus sales platforms on HDFC card transactions.

OnePlus is also offering no-cost EMI up to six months on Amazon.in, OnePlus.in and OnePlus experience stores for OnePlus 7 Pro, OnePlus 7T and OnePlus 7T Pro.

For those looking to exchange their old OnePlus smartphone, OnePlus is offering a Rs 2,000 cashback on the purchase of any OnePlus 7 Series device on Amazon.in and OnePlus Experience Stores.

Since its inception in 2013, the brand has witnessed major success across regions worldwide, making it one of the most popular smartphone brands with its flagship devices. In India, this is OnePlus’ fifth year.

As per the latest Q3 report by Counterpoint Market Monitor Service, OnePlus was the market leader in India in the premium smartphone segment with a market share of 35% in Q3 2019 for a second consecutive quarter.

The report stated that OnePlus grew faster (+95%) than the segment (+66%) and “remained the fastest-growing brand, driven by strong performances of both the 7 and 7T series.”

India remains to be one of the largest markets for the company. Moving beyond smartphones, the company also launched its first smart TV as an India exclusive product earlier this year.

OnePlus also recently opened its first R&D facility in India, which will eventually serve as the brand’s biggest R&D facility in three years. The brand is also actively expanding in the offline segment in India, further penetrating into tier 2 markets and beyond. It aims to operate across 5000+ offline stores and service centres by the end of next year.