GOQii to expand its preventive healthcare ecosystem, launches slew of new products

GOQii unveiled the ‘GOQii Smart Stride - Connected Treadmill’ and a smartwatch, among other launches.
GOQii to expand its preventive healthcare ecosystem, launches slew of new products
GOQii to expand its preventive healthcare ecosystem, launches slew of new products
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Smart-tech-enabled preventive healthcare platform GOQii is working on making preventive healthcare accessible through its business model. At its annual #ReimagineHealth event in Mumbai, GOQii unveiled the ‘GOQii Smart Stride - Connected Treadmill’.

The speed of the treadmill will be monitored and altered by a team of coaches operating on a real-time basis to offer their expertise and services to customers.

Vishal Gondal, Founder and CEO of GOQii announced the launch of its product ‘GOQii Smart Stride - Connected Treadmill’ in India. The first-of-its-kind smart treadmill that immerses the user with GOQii Play - live and on-demand workouts, at the comfort of one’s home. Health enthusiasts can indulge in activities such as walking, running and other forms of cardio, under the supervision of live celebrity coaches. With Real Time ClassSync: Coaches can remotely control the speed of all treadmills to ensure that users are getting the same intensity of Workouts during the class.

Other normal workouts like walking, running and other cardio workouts will also be part of the exercise regime.

The startup has an affordable treadmill, the GOQii Smart Tread – Connected treadmill base model that can be procured for Rs 25,000 and comes with a 12-month GOQii Coach and Care team subscription.

Other products introduced at the event include a ‘GOQii Smartwatch’. The smartwatches will be priced starting from Rs 6,999 and will be available by March 2020 and this also comes with a 3-month GOQii Coach and Care team subscription.

Then there is the GOQii Smart Scale which can measure BMI, Body Mineral Content, Muscle Mass, Body Fat, Body Water percentage, BMR, Visceral Fat level and Skeletal Muscle. These will start at Rs 3,999.

The company has fashioned a health insurance product Ayushman India in association with Bajaj Allianz General Insurance.

GOQii & Bajaj Allianz General Insurance will be offering GOQii users a Universal Healthcare Cover of Rs 5 lakhs with benefits based on preventive health matrices. The service is expected to launch in the 1st half of 2020.

“Aayushman Bharat is providing health coverage to India's bottom of the pyramid. Our aim is to provide Health cover to the middle and lower income segments who can adapt healthy lifestyle & enjoy health insurance benefits. The goal is to cover 100 Million Indians under the plan over the next few years" said, Vishal Gondal, Founder & CEO, GOQii.

Going ahead, GOQii wants to align itself with the Fit India Movement launched by the government by promoting physical activities and sports in everyday lives of people.

The products, most of which will be launched in the market in the first half of the next calendar year will be made available across all channels, online and offline.

There is also a special initiative aimed at the diabetics in the country numbering around 70 million and GOQii and its partners will conduct roadshows and other events to spread the awareness on diabetes and those enrolling and are successful at reducing their blood sugar levels will be rewarded.

GOQii was founded in 2014 by Vishal Gondal, GOQii and the investors in the venture include Mitsui, NEA, Megadelta, DSG Consumer Partners, Galaxy Digital, Denlow Investment Trust, Edelweiss, Cheetah Mobile, GWC, Mr Ratan Tata, and Mr Vijay Shekhar Sharma (of Paytm).

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