Earlier, Devgn had said that he was keen to invest in the state's upcoming capital Amaravati

Ajay Devgn not to be Andhras brand ambassador due to unprofessional approachFile photo: Facebook/Andhra Pradesh CM
news Tuesday, June 14, 2016 - 07:44

After reports that Bollywood actor Ajay Devgn was going to be the brand ambassador of Andhra Pradesh, the actor may soon opt out as he is reportedly upset with AP's 'lack of professional approach.'

The Times of India reported:

The actor's team was in touch with the state administration after chief minister N Chandrababu Naidu's advice to them. But the momentum was lost as the AP officials did not begin the process of inviting expression of interest (EoI) from reputed brand-building-cum-advertising agencies to kick off the campaign which Ajay Devgn was keen to do.

"Though top agencies come at a fancy price they are much more professional. The campaign is aimed at having pan-India appeal to attract tourists to AP. The actor's team said that they were not interested in taking up the job unless the brand-building is done by a reputed advertising firm and not by a local agency," TOI quoted a source as saying.

Earlier, Devgn had said that he was keen to invest in the state's upcoming capital Amaravati, and added in a statement:

I’ve been working in Hyderabad for the past 25 years and I’ve seen the city change and grow under his (Naidu's) rule and the change was dramatic. With someone like him at the helm, this place and the surrounding areas are also ready for change. It’s good for him and good for the place also. There are some things we have spoken about. It’s too early to say anything about it now. I’ll talk about it in my next visit.

His wife Kajol was going to be the co-promoter of the state.


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